عنوان مقاله [English]
Purpose: Digital readiness is a tool for evaluating an organization’s up-to-date status based on its goals. It serves as a structural tool for business management and acts as a reference framework for digital transformation objectives. The first step to determining the model and measuring an organization’s digital readiness is to identify the criteria specific to the structure and culture governing that organization.
Method: This research employed both qualitative and quantitative approaches. In the qualitative part, a background review identified the primary criteria influencing digital readiness, which were then screened by experts using the fuzzy Delphi method. In the quantitative part, a survey of expert opinions and fuzzy hierarchical methods, fuzzy DIMATEL, and maturity level revealed existing relationships between the criteria and influential factors. The criteria’s weight, the degree of effectiveness of the criteria in presenting the model, and the digital readiness level of the university were assessed. The research population consisted of 12 managers and senior experts with experience and knowledge in the information technology department of Imam Khomeini International University in Qazvin.
Findings: The results revealed that 15 criteria, grouped into five main factors, impact the organization’s digital readiness at Imam Khomeini International University. These criteria were ranked using the fuzzy hierarchical analysis method, resulting in a digital readiness model for the university. The level of digital readiness was then determined.
Conclusion: The criterion of top-management support for digitization projects carries the most significant weight. A comprehensive cause-and-effect model was drawn using Fuzzy DIMATEL. The managerial readiness standard at Imam Khomeini International University in Qazvin is in good condition; however, the technical infrastructure readiness is not satisfactory.